Communications and marketing are our primary tactics when we talk about building the modern employer brand. But what is the difference between communications and marketing? And how does advertising, campaigns and promotions fit into this context? Most employer...
Do you wonder how to choose the right type of HR marketing strategy for our business? If you do, this blog article and podcast-episode is just what you need! When does one need an HR marketing strategy? HR marketing, or talent marketing, is the same for your hiring...
There was a time, when HR marketing was a lot about recruitment fairs and job posts. The digitalization has changed that a lot. For some years now, we have been able to utilize social media and content marketing very cost efficiently. It makes a lot of difference to...
Are you planning to jump on the HR-marketing wheels again after summer holidays? In this post, I will share you a few tips how to get started again. The Modern Employer Brand is a product of planned and systematic HR-marketing. Nobody starts branding from the branding...
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