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#12 Content marketing in employer branding

#12 Content marketing in employer branding

Content marketing works incredibly well in modern employer branding because most of us share the hobby of googling. What if your talent audiences found you regularly in their Google search results? What is content marketing? Content marketing is a marketing technique...
Smarter content marketing

Smarter content marketing

How do you make sure your content marketing is smart? Smart content adds value to the intended recipient. The valuable add is critical, because if nobody wants to consume it, it was waste of your time producing it. In this blog post I share my three tips on how to be...