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The Modern Employer Brand Podcast

Join the world of modern employer branding and talent marketing according to the Magnetic Employer Branding Method™️ I developed. Enjoy the free tips and advice, get my behind-the-scene views and learn how to do employer branding that delivers results!

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Tanja

Recruitment Manager

“..and again, these awesome tips were learned from Susanna and Emine’s podcast!

Sofia

Blogging about Candidate Experiences

I loved [the episodic content] again! Thanks for clarifying an important topic again!

Eveliina

Expert in job search & employer image

This podcast is my favourite too! I admire Susanna’s leading edge and preseverance in podcasting!

Laura

CEO, Social Selling Expert

Latest episodes

#90 Talent marketing on Instagram in 2022

#89 What is employer brand affinity?

#88 The Key differences between Communications and Marketing

#87 Using persuasive communication in talent marketing

#86 How to become the boss of your professional development in employer branding

#85 How to choose your talent target audiences for employer branding

#84 Choosing target audiences for employer branding? Avoid these 2 common mistakes.

Podcast header image #83 Who exactly are your target audiences in employer branding?

#83 Who exactly are your target audiences in employer branding?

#82 The three characteristics of a great talent marketing communicator

#81 Working as a Creative Employer Brand Content Producer (series 6/6)

#80 How to get more out of LinkedIn for modern employer branding

#79 Working as an Employer Brand Content Manager (series 5/6)

#78 Becoming Strategic with Employer Branding, part 2

#77 Becoming Strategic with Employer Branding, part 1

#76 How to build a modern employer brand day-to-day

#75 Working as a Talent Communication & PR Specialist (series 4/6)

#74 How to get started and get a budget for your employer branding

#73 Working as a Digital Talent Marketing Manager (series 3/6)

#72 How to use Instagram for employer branding and recruitment marketing

#72 How to use Instagram for employer branding and recruitment marketing - 6 basics to get right

#71 Working as a Talent Community & Social Media Manager

#71 Working as a Talent Community & Social Media Manager (series 2/6)

#70 Transitioning in your mind from recruiting to employer branding

#70 Transitioning in your mind from recruiting to employer branding

#69 Working as an Employer Brand Manager (series 1/6)

#68 Social media update in connection with employer branding

#67 How our minds work when we start to activate as job seekers

#66 The product called Unique Employee Experiences in your company

#66 The product called Unique Employee Experiences in your company

#65 - 3 reasons why you are not getting applications

#64 Work-to-life riddles - What every recruiter and talent marketing pro needs to know

#63 Introducing the Modern Employer Brand Team roles

#62 Candidate communication in modern employer branding

#61 PR and communication in modern employer branding

#60 Employer branding trends in 2021 - Micro-moments

#60 Employer branding trends in 2021 - Micro-moments

Blog #59 How to use curated content in talent marketing and employer branding

#59 How to use curated content in talent marketing and employer branding

#58 Why your talent marketing easily fails and what you can do to avoid it

#58 Why your talent marketing easily fails and how to avoid it

#57 My key predictions for employer branding trends in 2021

#56 Getting familiar with Google Analytics

#56 Getting familiar with Google Analytics (for talent marketers)

#55 How marketers are using social media (industry report)

#54 Why your talent must be the hero of your employer brand -story

#53 Being more persuasive in talent acquisition

persuasion in professional talent marketing

#52 Persuasion in professional talent marketing

hiring success recruitment campaign

#51 If the campaign did not kill your hiring success, what did?

#50 The rise of professional talent marketing and professional talent marketer

#50 The rise of professional talent marketing and talent marketers

#49 Blogging for Talent Marketing purposes

#49 Blogging for Talent Marketing purposes

#48 Why so many recruitment videos fail to deliver

#47 How story works: Key Elements in a Story

business storytelling

#46 What is business storytelling?

#45 Why our brains need a good story - BMEB podcast-episode

#45 Why our brains need a good story

#44 Essential questions your career pages need to answer

Why you should care deeply about your career site

#43 Why you should care deeply about your career site

#42 How I use the Magnetic Employer Brand©️-method to employer brand my agency

#41 The power of visuals in employer branding

#40 Why LinkedIn is not that great for modern employer branding

#39 Understanding Instagram to ace employer branding

#38 What is the BEST social media for your talent marketing needs?

#37 How to best use social media for recruitment marketing

#36 Why social media and talent marketing work so well together

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Building a Modern Employer Brand Blog & Podcast, and The Magnetic Employer Brand Method are copyright content of Susanna Rantanen. All rights reserved.

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Employee Experience Agency Emine Oy Ltd

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